Privacy & Policy

1. Controller

The controller with respect to the service on this website and service provider is

  • Atheros Intelligence Ltd.
  • 71-75 Shelton Street
  • Covent Garden
  • London, WC2H 9JQ
  • Phone: +447537182318
  • Ing. David Mráz

2. Collection and processing of personal data

You can use our online service without revealing your identity. For example, if we request personal data (such as name, address or email address) on the website in contact forms or during registration, this is done on a voluntary basis. We use this information for our own business purposes (such as sending the requested materials/information). For questions of any kind, we offer you the opportunity to contact us via a form provided on the website. In this case, the data marked as mandatory is required in order to be able to assign and answer the request. Further information may be provided voluntarily. The personal data collected by us for the use of the contact form will be deleted after completion of the request made by you and after expiry of the tax and commercial retention periods. Once you have given your consent – for example, for the purpose of a newsletter or other interesting information being sent from our company – you may revoke it at any time with effect for the future without stating any reasons. To do so, you can use the contact form mentioned above or any other means mentioned in the newsletter.

3. Purpose of the processing of personal data and legal basis

Your personal data is processed for the following purposes: Atheros Intelligence Ltd. collects, processes and uses (hereafter “uses”) the personal data provided by you as required for the initiation, establishment, execution or termination of contractual or similar obligations with you or for the use of a service provided by us (Art. 6 (1) 1 b GDPR). Such obligations arise, for example, when you contact us to obtain information about us or our products, or if you use the extranet login as a customer. In such cases, we will use your personal data to process your specific concerns.

If you consent to the use of personal data for advertising and market research purposes, we will also use your data for the purposes for which it was approved (e.g. for newsletters), as long as you do not revoke your consent. This means that we will contact you in the manner indicated in the declaration of consent (e.g. email, telephone, mail) and provide you with information and individualized advertising about our products and services based on the analysis of your purchasing and clicking behavior on our websites. Finally, we use your information to analyze and improve the effectiveness of our websites.

4. Disclosure of data

In dealing with your concerns, it may be necessary to disclose your personal data to other affiliated companies within the Atheros Intelligence Ltd. or to external service providers acting solely on our behalf. In part, we use service providers for the order processing of data as legally provided. The newsletter is sent via Mailchimp(The Rocket Science Group). We remain fully responsible for the data processing. Furthermore, we sometimes use plug-ins from other providers on our website; you will find more details below. We ensure that the external service providers use your personal data only in accordance with our instructions and in accordance with this Privacy Policy and the legal requirements for order processing. Your personal data will always be treated confidentially and will not be disclosed to third parties who are not acting on our behalf, unless you have consented to its disclosure in writing or electronically or unless we are legally entitled or obliged to do so. Please note that for the above purposes, we may also disclose your personal data to other global companies within our network [see “About us”]. The data collected in the contact form is disclosed to the company responsible for processing your request. As such, the processing of your personal data may also take place in countries outside the EU/EEA, insofar as this is necessary to provide a response.

5. Cookies

This site uses cookies. Cookies are text files that are stored on your computer and that allow for an analysis of website use and automatically recognize you on your next visit. You can prevent the installation of cookies by setting your browser accordingly. This may lead to you not being able to use all services to their full extent. To learn more about the utilization of cookies on our Cookie Policy.

6. Social plugins

Our websites use so-called “social plug-ins,” i.e. plug-ins from social networks, in particular the “Share” button of the provider “Facebook,” whose website is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. The party responsible for the German website is Facebook Ireland Limited, Hanover Reach, 5-7 Hanover Quay, Dublin 2, Ireland. The plug-ins usually feature the Facebook logo. In addition to Facebook, we use plug-ins from “Google+” (provider: Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA), “YouTube” (provider: YouTube LLC, 01 Cherry Avenue, San Bruno, CA 94066, USA), “Twitter” (provider: Twitter, Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA), “Pinterest” (provider: Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA), “LinkedIn” (provider for customers outside the U.S.: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland and “XING” (provider: XING SE, Dammtorstraße 30, 20354 Hamburg, Germany). For privacy reasons, we have deliberately chosen not to use direct plug-ins from social networks on our websites. Instead, we use an alternative technical solution that lets you determine whether and when data is transmitted to the operators of the such social networks. When you visit our websites, no data is automatically transmitted to social networks such as Facebook, Google+, Twitter or Pinterest. Only when you actively click on the respective button does your internet browser connect to the servers of the social network in question. This means that by clicking on elements and then on the symbol of the social network in question, you agree to your internet browser establishing a connection with the servers of that social network and transmitting usage data to the operator of that social network. We have no influence on the type and extent of data collected by social networks. For the purpose and scope of the data collection and the further processing and use of the data by the respective social networks as well as their respective rights and options for the protection of your privacy, please refer to their privacy policies.

Google Maps

To make your journey easier, we offer you the use of Google Maps to display maps and create directions. Google Maps is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. These pages are labeled accordingly. By using this service, you agree to Google’s collection, processing and use of the data collected and the data entered by you. The terms of use for Google Maps can be found at the following site.

Google Analytics

This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses so-called “cookies”, text files that are saved on your computer and enable analysis of your use of the website. The information about your use of this website generated by the cookie (including your abbreviated IP address) is transferred to a Google server in the United States and is saved there. Google will use this information in order to analyze your use of the website, compile reports on website activity for the website operators and provide further services related to website usage and internet usage. Google will also, where applicable, transfer this information to third parties where this is a legal requirement, or insofar as third parties process this data on Google's behalf. Google will not link your IP address to other Google data under any circumstances. You can veto the use of your data by Google Analytics by installing an add-on in your browser. You can follow the link below, which will take you to the page for Google: [external site].

HotJar Web Analytics Service

This site uses the HotJar analysis service to improve usability and customer experience. Mouse clicks and mouse and scroll movements may be recorded. Likewise, keystrokes made on this website may be recorded. However, the recording does not take place on a personalized basis and thus remains anonymous. HotJar does not record this data on sites that do not use the HotJar system. You can disable the HotJar service by contacting HotJar at


To be able to provide ideal presentations and features, the development of our service is based on A/B tests and multivariate analyses, which are implemented using the Optimizely web analytics service from Optimizely Inc., 631 Howard Street, Suite 100, San Francisco, CA 94105. This service uses cookies to identify a visitor’s browser and to analyze the use of this website. It is possible to deactivate Optimizely by following these instructions: More information about how Optimizely processes your data can be found here.


Each time you access the website, logs are created and processed for statistical purposes, leaving the individual user anonymous: Referrer (page whose link referred you to this website) Search terms (when the referrer is a search engine) IP is evaluated to determine the country of origin and the provider Browser, operating system, plug-ins installed and screen resolution Duration of visits to the pages The data mentioned is processed by us for the following purposes based on our legitimate interest under Art. 6 (1) 1 f GDPR: Ensuring a smooth connection with the website, Ensuring comfortable use of our website, Evaluating system security and stability and for further administrative purposes. We reserve the right to check this data retrospectively if we become aware of specific indications for illegal use. The data will be deleted immediately if it is no longer necessary for this purpose, but at the latest after six months.

7. Duration of data storage

Your data is stored by us for as long as is necessary for the above purpose or to comply with a legal retention period.

8. Liability for our own content

The content of these pages was created with great care. However, we cannot assume any liability for the accuracy, completeness and up-to-date nature of that content. As a service provider, we are responsible for our own content on these pages in accordance with general laws.

9. Liability for links (content of external providers)

This content of our own should be distinguished from links to the content provided by other providers. We have no influence on their content. The content of the pages linked to is always the responsibility of the respective provider or operator of those pages.

10. Rights of data subjects

We hereby inform you that in accordance with Article 15 et seq. GDPR, under the conditions defined therein, you have the right to information about the personal data concerned, the right to rectification or deletion or to restriction of processing, a right of objection to processing and the right to data portability. In addition, under Article 77 GDPR, you have the right to lodge a complaint with a data protection supervisory authority if you believe that the processing of your personal data is in breach of this Regulation. If the processing is based on Article 6 (1) a GDPR or Article 9 (2) a GDPR (consent), you also have the right to revoke the consent at any time without affecting the legality of the processing on the basis of the consent up to the time of revocation.

Right to information, Art. 15 GDPR

You have the right to request information as to whether and to what extent your personal data is being processed (including processing purpose, recipient of the data, duration of storage etc.).

Right to rectification, Art. 16 GDPR

You have the right to request the correction of your stored data if it is incorrect or incomplete. This includes the right to completion by supplementary statements or notifications.

Right to cancellation, Art. 17 GDPR

You have the right to request the deletion of your personal data. This is possible, for example, if the data is no longer required for the purposes for which it was collected or if the data must be deleted due to legal obligations. In individual cases, however, this right may be excluded.

Right to restriction of processing, Art. 18 GDPR

You have the right to restrict the processing of your personal data. This is possible, for example, if your data is incorrectly recorded or the data processing is unlawful. If the processing is restricted, the data may only be processed in narrowly defined cases.

Right to data portability, Art. 20 GDPR

You have the right to demand the return of the data concerning you in a standard electronic, machine-readable data format to you or to a responsible person appointed by you if you have provided this data yourself.

Right of objection, Art. 21 GDPR

You have the right, for reasons arising from your particular situation, to object to the processing of personal data concerning you at any time with future effect, provided that the processing of the data is for the protection of legitimate interests (see Article 6 (1) e, f GDPR). In the event of your objection, we will check whether the legal requirements for the processing of your data exist and, if this is not the case, we will refrain from any further processing of your data.

Right to lodge a complaint to the supervisory authority, Art. 77 GDPR

You have the right to contact the responsible supervisory authority of the European Union or the member states at any time in the event of possible breaches of data protection regulations.

11. Changes to our Privacy Policy

We reserve the right to change this Privacy Policy from time to time to ensure that it complies with current legal requirements or to implement changes to our services in the Privacy Policy, such as when introducing new services. Your next visit will be subject to the new Privacy Policy.

12. Questions

If you have any questions regarding the processing of your personal data, you can contact our Data Protection Officer directly, who will be available with his team even in the case of requests for information, applications or complaints.

13. Contact the Data Protection Officer

  • External Data Protection Officer
  • Ing. David Mráz
  • 71-75 Shelton Street
  • Covent Garden
  • London, WC2H 9JQ
  • Tel: +447537182318